Monday, May 5, 2008

Useful Tips to Counter Web Spam-Matt Cutts

It is not a secret for now that spammming pollutes Web sites as well as inboxes of email users. It is a hot topic in many SEO Forums among Web site owners and webmasters and they have taken many steps and actions to combat it that sometimes work an sometimes not.

According to post at news.com you can find Google's pointers on countering Web spam from Google's Matt Cutts head of Google's Webspam team and an engineer who's been working on the problem for eight years.

During a speech at the Web 2.0 Expo Matt Cutts expalained about countering Web spam as-
"Spammers are human," Cutts said. "You have the power to raise their blood pressure. Make them spend more time and effort...If spammer gets frustrated, he's more likely to look for someone easier."
How? Forthwith, some tips for those who manage their own or others' Web sites.

Use captcha systems to make sure real people, not bots, are commenting on your site. He uses a simple math puzzle--what's 2 + 2?--but he also likes KittenAuth, which makes people identify kitten photos.

One blogger merely requires people to type the word "orange" into a field. "The vast majority of bots will never do that," Cutts said.

Reconfigure software settings after you've installed it. A little modification of various settings will throw bots off the scent. "If you can off the beaten path, away from default software installations, you'll save yourself a ton of grief," he said.

Employ systems that rank people by trust and reputation. For example, eBay shows how long a person has been a member and how satisfied others are with transactions with that person.

Don't be afraid of legitimate purveyors of search-engine optimization services. "SEO is not spam. Google does not hate SEO," Cutts said. "There are plenty of white-hat SEO (companies) who can help you out."

Registering your Web site at Google's Webmaster Central site can help find bogus search-engine optimization tricks others may use on your site, such as keywords written in white text on white backgrounds, he added.

Webexcel Solutions (ISO 9001:2000 Certified) A Software Development Company and an SEO Comapny

10 comments:

sumit said...

nice article

hey neeraj
here is the static site need to permote
http://www.onlinegamesxl.com

need ur suggestions and reviews

sumit

software development said...

How can someone else can operate my site with bogus SEO tricks when he doesn't have the logins to my files.

william said...

my web page occur in the first page , then suddenly it has lost. i was making submission for that.. can u plzzz tell me wat happend. it has happen jus 5-8 days ago...

internet marketing services said...

great tips! thanks for sharing them and keep on posting. i love your blog!

PAK NET TECH said...

interesting..........

Anonymous said...

Nice...................

aaron said...

Neeraj thank you for the tips and love the blog post!

lorrainey said...

People should take the time to read this article if they want to avoid spammers from corrupting their sites. Looking forward to read more of your write-ups. Cheers! http://www.hitratesolutions.com

search engine placement said...

Spam is something that is hard to deal with. It's a good thing there are ways that can minimize it. Thanks for the share.

Mahjong said...

Thanks for all the information. If you want your website to have a good seo onsite and offsite, you need to be up to date with all strategies that can help you and that are useful. thanks again!

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